1945

  • Hammacher History
  • U.S. History
  • Extraordinary Items
  • Media
  • Catalogs

Hammacher Schlemmer History

In 1945, William F. Schlemmer passes away at the age of 67, leaving his wife, Else, in charge of the company. Schlemmer began working at the hardware store at age 15 "with no more consideration than for any other beginner", cleaning out shelves and serving as a general stock clerk for a salary of $5 per week. Gradually he worked his way up the ranks, being named president of the company in 1914. Known as a tireless, dedicated worker, "he is always to be found genial and approachable, and his sole interest lies in the success and welfare of the Company".

1939

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1948

U.S. History

The same year that President Franklin Delano Roosevelt is elected to an unprecedented 4th term and World War II officially ends with the surrender of both Germany and Japan, the Detroit Tigers win the World Series against the Chicago Cubs, who haven't appeared in a World Series since.

1939

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1948

Extraordinary Items

The Ink Maker Pen uses a dehydrated ink "battery" that produces a fresh supply of ink when the pen is placed in a cup of water. Made of durable plastic-"streamlined for feather-lightness and beauty", and with a 14K gold point, the pen sells for $8.75.

1939

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1948

Media

This newspaper ad for outdoor furniture shows a couple shopping in our New York store, presumably visiting to "Learn the priceless art of relaxation this year via our inspired outdoor lounging ideas."

1934

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1955

Catalogs

The cover of our gift catalog features an illustration of a fine Victorian lady accompanied by her son (in matching garb) window shopping outside what appears to be a toy store. The little lad holds a wrapped gift in his outstretched hands, though it is not clear whether he is the giver or the recipient. The catalog promises "...the newest in gift surprises-lovely things that bespeak the graciousness of giving-and, too, gifts of genuine utility.

1939

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1948

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